Comparative Market Analysis
What is Comparative Market Analysis?
A Comparative Market Analysis (CMA) is a detailed report that helps you understand the current market value of your home. Real estate professionals prepare a CMA by reviewing recently sold homes, active listings, and pending sales in your area that are similar to your property in size, condition, location, and features.
The goal is to give you a realistic estimate of what buyers are likely willing to pay for your home in today’s market.
Why is it important for Sellers?
- Sets the Right Price: Pricing your home correctly from the start is key. Too high, and it may sit on the market. Too low, and you risk leaving money on the table.
- Shows Market Trends: A CMA highlights whether the market favors buyers or sellers, helping you make informed decisions.
- Builds Buyer Confidence: Homes priced in line with comparable sales attract more serious buyers and stronger offers.
- Supports Your Goals: Whether you want a quick sale or to maximize profit, a CMA gives you the data to align pricing with your priorities.
Click the photo to view sample CMA:
Send an email to amy.walder@kw.com and john.walder@kw.com to request for your CMA.